Custom CRM Development

Data is the most essential thing for any business to prosper. But more important than storing data, is knowing how to read it and employ it in a meaningful way.

Result-driven data is quite complex to handle and expect to manage it without efficiently grouping and categorising, can bring very poor results for your business. However, you can easily simplify the way of managing your customer data with a custom CRM software.
At Megabits, we provide the solution to your organization or company’s limitations and problems. We are well aware of the institutional and organizational threats and we know how to create a slick of opportunity for your institute. We take immense pride in ourselves to explore the best solutions for any kind of business.

What is Customer relationship management (CRM) software development?

While data plays the most vital role in establishing any business, every business has its own particular set of requirements. CRM software development helps you to cover the most important customer touchpoints and customize those according to the requirements of your business.

There are different teams operating in a single organization with different roles but you can’t expect the marketing, sales, or support team to simply read and understand data from the same CSV file. Here comes the CRM software. It helps you to adequately translate the data in the required format that is tailored-made for a particular team or department in the company.

Why Develop a CRM software?

Digital transformation has taken the world by storm and businesses prioritize customer interaction over any other thing. Customers being the major stakeholder have made the businesses customer-centric. Obsessed to serve the customers, businesses require adequate and precise data to compute their operations.

It allows your business to sort out the potential consumers of your business urging you to invest in the right direction. CRM development will make you save tons. Moreover, it also gives important data insights that allow every team member to observe the communication made between the client. CRM development helps in making an integrated system that puts the customer at top-priority for every business model.

How Does It Compare with Off-the-shelf CRM?

If you’re planning to get a CRM system for your business, the first major decision you’ll face is to choose between customized CRM or off-the-shelf CRM. Both have their own pros and cons but when talking about the off-the-shelf CRM system, it has very generalized functions and it may not suit best for your business solution. Since every business requires a different set of operations, sometimes a customized CRM can’t fulfill certain specific function demands.

On the other hand, custom-built CRM is a system tailored-made to your particular business requirements that gives you a clear advantage over off-the-shelf CRM software. If you have a unique business model, then custom-made CRM can help you tons to achieve your goals by outperforming off-the-shelf CRM.

What kind of Customized CRM can be developed for my business?

When developing a customized CRM, usually, it all comes upon your business functions, goals, and specific requirements. Our team has come across some of the most amazing and unheard business models, so they are well-informed about the market trends and can easily formulate a working approach for your business model as well. Every business has its own strengths, weaknesses, opportunities, and threats, so, you need a CRM that can best fit in with your business model.

Analytical CRM

We help you build an analytical CRM system that is recognized as the most important CRM system as it helps in gathering the most significant insights from customer data. Moreover, this type of CRM system accumulates a pool of information from several touchpoints and then helps you in making some better decisions. The main role of Analytical CRM is to get started with planning. Not only that, the Analytical CRM system provides real-time analytics and data for better understanding.

Operational CRM

Operational CRM is best for streamlining and automating your sales, as it enables you to view each interaction of the customer between your company. These sales CRM best suit for managing marketing and sales that can save you a lot of precious time and money. Operational CRM has the following benefits.

• Management of contact without keeping track of it.
• Automate Lead generation or scoring.
• Helps in automating the sales team without letting the sales work pile up.
• Helps in the automation of how you can market your lead based on accumulated information.
• It gives the opportunity to form a help desk.

In short, if you’re short on time and couldn’t manage your marketing and sales efficiently, you can go for custom-built operational CRM development.

Collaborative CRM

It is also known as strategic CRM. If you’re looking for a customized CRM that can help in sharing the information of customers across the different teams, then you should go for collaborative CRM. It helps to enhance the teamwork and coordination between.

However, the other two types can also perform this function but what makes it different is its complete focus on customer satisfaction and customer service rather than customer acquisition.

All these types of CRM systems are unique in their own way, while we can combine all the three systems into one versatile version in order to get you some amazing results.

How else can my business benefit from customized CRM development?

The first and foremost question you need to ask yourself is why do you need CRM. Somehow, if you are unable to answer that then here are some of the benefits of customized CRM development.

• Goes with the flow: Customized CRM solution only contains those features that are required for your company. Custom solutions are dedicated to your business models and they are comparatively less complex and cost-effective as well.
• Flexibility: The most important benefit of using custom-built CRM is giving an opportunity to your business for any kind of change or upgrade in near future.
• Improving workflows: Since you know the department you need to focus on, so, it provides you an opportunity to focus on a certain department like marketing, consequently, improving the workflow.
• Less training: You’ll require less training as you’ll already know what waits for you at the other end.

What is the process to develop a custom CRM system?

• Collecting project requirements: It is the most important phase as it helps us in understanding your business requirements and how we can formulate a working strategy.
• Analyzing the project’s plan: The next phase involves the mapping of all the necessary requirements gathered from stakeholders and the industry trends that will ultimately help in building the perfectly optimized CRM for you.
• Designing: It is the main phase as it lays the groundwork for more development. With the help of stakeholders and your advice, the design is approved.
• Development, QA, & Testing: This is a major phase allowing the team to develop the system and then conduct its quality analysis and testing.
• Application: After developing, the software team deploys the application while test engineers make sure that everything is working fine.
• Monitoring: The last phase involves patiently monitoring the CRM as users start feeding information to the new CRM system and gather feedback from their ends.

Let’s discuss your business development needs

We have already worked with tons of online businesses and provided them with the perfect CRM solution suited to their business.

Get in touch with us and let us show how we can serve you!